SUCCESS STORY:
DIRIGO AQUASCAPES
THE WORK:
PROJECT TYPE:
New company - naming, full brand and identity design, marketing strategy, content development, website, social media strategy, and printed collateral design.
IMMEDIATE GOALS:
Name the company, secure the domain name and social media handles
Create a new visual identity that reflects Maine, water, and elements of nature
Establish brand architecture
Tell the Dirigo Aquascapes story
Generate awareness of the company and it’s services
Develop a marketing strategy aligned with year-one financial goals
Set it loose on the world, measure and refine as milestones are met and then exceeded